House became the new head of Sony Computer Entertainment Europe
April 17, 2009, 6:03 pm
As it became known not so long ago, David Reeves will soon be leaving Sony Computer Entertainment Europe and will be downhill skiing. Meanwhile, in Tokyo, has been replaced by former head of Sony Computer Entertainment Europe. From 1 May, 2009 the firm headed by Andrew House - the executive director of marketing and executive director of the group companies Sony. On the shoulders of однофамильца famous TV doctor care will fall on PlayStation 2, PSP (PlayStation Portable) and PlayStation 3. In addition, it is in his hands holding the fate of the service PlayStation Network. Definitely we can say that the deal with prefixes sales in more than 100 countries in Europe and PAL regions will be quite difficult. Fortunately, the House has the necessary experience. He began his career at Sony Corporation in 1990 in the corporate communications department of Sony Corporation (Japan), where he worked for 5 years. Then a transfer to the Department of Marketing and Communications SCEI, moving the original PlayStation. After a year, Andrew won the House seat of Vice-President Marketing Sony Computer Entertainment America. He led the marketing of PlayStation consoles in the market in North America, and successfully developed the strategy of launch consoles PlayStation 2 and PSP. We hope that his skills will help to better promote the PlayStation 3.