Staff iSuppli, no love for the different electronic devices, reviewed the screws on the fourth-generation iPod shuffle. Objective - to learn the value of the player components. It was estimated that the iPod shuffle, released in March, costing Apple only $ 21, 77, representing 28% of the retail value ($ 79). This difference is not surprising, since Apple has always been famous for a huge margin with the products. For example, iPod touch of 2007 was worth $ 299 in stores, and its component parts - $ 147. Samsung supplies for the 4-GB iPod shuffle memory module ($ 6) and the main chip ($ 5, 98). Staff iSuppli say that the battery device is the smallest of those that used to be. It is worth $ 1, 20. The other suppliers of accessories for iPod shuffle are On Semiconductor, NXP Semiconductor, Texas Instruments, AVX, Vishay Intertechnology, Kemet, and Rohm. Note that iSuppli does not take into account the delivery, the salary of engineers, designers and other expenses.